Our most non-technical gear.
New casual gear looks great!


Hi!

A few weeks ago I was in Morocco with Jim, Thomas and Sam. 

We have been working on some new hot weather gear that will be coming in Spring 2025, and frankly November in the UK is pretty much the opposite of the temperature this gear is designed for. 






We flew to the beautiful city of Ouarzazate and spent three days riding south to the edge of the Sahara to explore a section of the recently launched Trans Morocco Trail

It's mind bending what you can do in such a short amount of time if you are prepared to fly and hire bikes (we hired from Wilderness Wheels). 

We've all come back with some big desert memories, sunburnt noses and hard drives full of media. 

I'll be telling you more about the trip early next year (there's a film being edited as I type), but today it's all about the least technical gear we used while out in the sunshine. 

Our new Ts, hoodies, caps and beanies.  

Tom enjoys golden hour in his Classic T.


Jamie powers up the dunes in his Supershirt and Lightweight Lover T. 



Jim takes a minute on a dry river bed in his Hoodie. 



Sam gears up and uses his Big Bobble Hat to stay warm in the desert morning. 



Hicham and Sam catchup on an old film set in their Gravel Jacket and Pant and Caps. 


These Ts, hoodies, caps and beanies have been designed to celebrate everything we love about lightweight adventure. 

The fit is great, the quality is high (with good eco credentials), the look is on point, and the entire range is designed to last. 

It also looks pretty good on a Christmas list. 

The Lightweight Lover T is my personal favourite. 

In stock and shipping from our 🇬🇧 UK stores today.  

About to land in our 🇪🇺 EU and 🇺🇸 USA stores in the next few days. 

🎅

Greg Villalobos


SHOP HATS


SHOP T-SHIRTS


SHOP CAPS


SHOP HOODIES


SHOP ALL CASUAL GEAR





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The Gravel Journey.